How to Navigate the B2B Client’s Emotional Journey

Posted On: 19th December 2019
How to Navigate the B2B Client’s Emotional Journey

How well do you really understand your clients? You may think it only comes down to quality products or services but, underneath it all, your clients are real human beings with real pain points, emotions, and uncertainties—and you need to start putting yourself in their shoes to deliver better service and create stronger relationships. 

Click here to read article by Adam W. Silver at Farber.

Posted By: BTG Global Advisory

Posted On: 19th December 2019

BTG Global Advisory is one of the world’s largest specialist independent financial advisory alliances.